Cat-in-the-Bag

Client: Cat-in-the-Bag

URL: www.cat-in-the-bag.com

Website Focus: Ecommerce

Website Platform: WordPress

Services Provided: Amazon PPC, Amazon SEO

Business Type: Business to Consumer

Client Industry: Pet Accessories, Pets & Animals

Case Summary: This cat carrier has been in business since 2000, after seeing the need for a comfortable way to transport and keep felines safely restrained for nail-trimming and vet visits. After signing on with us in May 2023, through a combination of Amazon SEO and Amazon PPC, the Cat-in-the-Bag business has grown almost ten times over.

Read the challenge, our solution, and the result below

Challenge Icon

Challenge

Cat-in-the-Bag came to us in 2023 looking to sell more units after being on Amazon for over 7 years. They had not seen the results they wanted working with another agency and had even reached the point of shutting down their branded campaign. Their expectation from us was to see an improvement in sales and profit. We were able to deliver a 392% increase in sales in the first year alone.

Solution Icon

Solution

For Cat-in-the-Bag, we did a complete makeover of their listings on Amazon. We rewrote and modified titles, bullet points, and images. In addition, we revamped their A+ content for their entire catalog, and added “from the brand” stories to their listings. We also revamped their Amazon PPC completely. Through this combination of Amazon SEO and Amazon PPC, we were able to help her business grow.

Result Icon

Result

After a year with us, Cat-in-the-Bag has seen their business grow almost ten times over. This last month alone, they have seen over 1,200 units sold, compared to 138 in their first month with us. That is a 915% increase in sales over a 15 month period.

Call (310) 827-3890For Your Marketing Strategy Review Now