Online Media Buying in Los Angeles
Online media buying is the process of purchasing advertising avenues on the Internet. Essentially, this is composed of a variety of efforts like buying advertisement space on websites, gaining access into certain advertising networks and finally utilizing search engine advertising platforms for your business. Online media available for obtainment include banners, emails, interactive games, search engines, social media, video clips, and web portals.
MEDIA BUYING AND YOUR SEO CAMPAIGN
Coalition Technologies understands the importance of exploring media buying options as a part of your search engine optimization campaign. We understand how to strategically acquire the advertising platforms that will lead to the most success for your company.Properly identifying which type of online advertisements will be of most benefit to your business requires a thorough understanding of your individual marketplace and the users who frequent it. In other words, you need to have a clear and accurate picture of who your online demographic is, where that group spends most of its online time, and the most effective forms of advertising when it comes to converting them into leads, sales, or even visits (whatever the end goal is for your company).
Our Work Includes 600+ Websites Built
FINDING YOUR TARGET AUDIENCE
Coalition Technologies prides itself on being able to connect our clients with the audience which will bring in the best results. This is a key factor that many other SEO firms neglect. They will simply make some conjectures of who the target demographic is, based upon the product or service, and then they will do some basic keyword research and call it a day. An approach of this nature is limited and will only bring in limited results. It is the quick and easy version of implementing an online media buying campaign.
At Coalition, however, we will give your business the attention it deserves. We will take the time to develop a minutely-detailed profile of your target demographic and then focus our efforts on understanding how those types of users interact in the online world.
Meet the team
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JoelCEO -
JordanPresident & COO -
Rebecca F.Vice President of Marketing -
Carl C.Director of Digital Strategy -
Cody J.Director of Marketing - Ecommerce -
Dylan B.Director of Design and Development -
Joel Ge.Director of Marketing - Lead Generation -
Deepak G.SEO Manager - Lead Generation -
Ivona K.Human Resources Manager -
Kanika K.SEO Manager -
Kelsey B.Accounting Manager -
Michael O.Front End Development Manager -
Raj F.Back End Development Manager -
Aaron S.Copy Strategist Team Lead -
Anna A.Design Team Lead -
Ashok P.PPC Team Lead -
Brooke K.SEO Reporting Team Lead -
Chetan K.SEO Analyst Team Lead - Lead Generation -
Czarina F.Digital Strategy Assistant Team Lead -
Daniel T.SEO Analyst Team Lead -
Eric V.Front End Development Team Lead -
Guillermo A.Digital Producer Team Lead - Marketing (Paid) -
Hailey W.Digital Producer Team Lead - Design & Development -
Jamie R.Digital Producer Team Lead - Marketing -
Jason S.Digital Producer Team Lead - Email and SMS Marketing -
Jerica C.Marketing QA Team Lead -
Jimnah N.Design Team Lead - Marketing -
Karan D.QA and Email Development Lead -
Maggie C.Digital Producer Team Lead - Marketing -
Manoj R.SEO Analyst Team Lead -
Marianne G.Link Building Team Lead -
Marshall B.Copy Strategist Team Lead -
Mazen A.Laraval Team Lead -
Melanie D.Associate Team Lead - Accounting -
Mohammad A.S.Back End Developer -
Mohyee R.SEO Analyst Team Lead - Lead Generation -
Myra L.Operations Support Team Lead -
Nehemiah E.SEO Reporting Team Lead -
Nitin T.Front End Development Team Lead -
Pavithra R.PPC Team Lead -
Rafaela K.Front End Development Team Lead -
Saad Y.Front End Development Team Lead -
Sansu A.Outreach Team Lead -
Sarah S.Digital Producer Team Lead - Marketing -
Sierra L.Social Media Team Lead -
Tess D.N.Copy Team Lead -
Thys D.PDigital Producer - Marketing Team Lead -
Tiffany Y.Copy Strategist Team Lead -
Umair K.Front End Team Lead -
Vivek K.PPC Analyst Team Lead -
Waleed M.SEO Analyst Team Lead -
Xevran I.SEO Analyst Team Lead -
Abdul M.Front End Developer -
AdhikarSEO Analyst -
AdityaPPC Analyst -
AhsanSEO Analyst -
AileenOperations -
AlbertAssistant Reporting Analyst -
Alexis M.Assistant Reporting Analyst -
AliaAssistant Copy Strategist -
AlirezaLaravel Developer -
AmyAssociate Marketing Digital Producer -
Andrew L.Copy Strategist -
AngelBack End Developer -
AnkitaPPC Analyst -
ArsalanSEO Analyst -
AseelAssistant Reporting Analyst -
AsjadQA Analyst -
Avinash B.Back End Developer -
AvionneDigital Strategist Assistant -
BienDesigner -
BryanRecruiter -
CarolineDigital Producer Trainee - Marketing -
Charles R.Digital Strategist -
CharlineSr. Digital Producer - Marketing -
Christine C.Assistant Recruiter -
Deepak Y.Designer -
DileepBack End Developer -
DivyaFront End Developer -
DougDigital Strategist -
Emmanuel D. A.SEO Analyst -
ErnestoSEO Analyst -
FaizaSEO Analyst -
Faye L.Digital Production Assistant - Design and Development -
GauravSEO Analyst -
Gideon M.Partner Strategist -
GustavoMarketing Coordinator -
HamzaLaravel Developer -
Hope A.Digital Producer Trainee - Marketing -
Jake G.Designer -
Jake S.Digital Strategist -
Jason R.Digital Strategist -
Jay N.Sr. Digital Strategist -
JeminiAssistant Recruiter -
Jinae H.Sr. Digital Strategist -
Jithman S.Front End Developer - Trainee -
Josh M.Digital Strategist -
Joy R.Sr. Digital Strategist -
JuliaCopy Strategist -
KapilFront End Developer -
KarthikaLink Builder -
KateAssociate Digital Producer - Marketing -
KomalQuality Assurance Specialist -
LakshayaBack End Developer -
Laura H.Assistant Copy Strategist -
LaurelAssistant to the CEO -
LuisDigital Producer -
MattAssociate Digital Producer - Marketing -
Matthew B.Digital Producer Trainee - Marketing -
MubarakSEO Analyst -
MuhammadBack End Developer -
Nadine J.Operation Assistant -
NehaSEO Developer -
Paige B.Recruiter -
Pieter O.Digital Producer - Marketing -
Prayag C.SEO Analyst -
Pranav G.SEO Analyst -
RamFront End Developer -
Randall H.Copy Strategist -
RaviSEO Analyst -
RushikeshFront End Developer - Trainee -
SarveshPPC Analyst -
SevdhaAssociate Digital Producer - Marketing -
ShakeelSEO Analyst -
ShielaOperations Assistant -
Shiva P.Front End Developer - Trainee -
SimerAssistant to the Dev Manager -
SteffyDigital Strategist Assistant -
SudhirSEO Analyst -
Suryanshi T.Link Builder -
TalhaSEO Developer -
Taylor D.Recruiter -
Trisha F.Digital Producer Trainee - Marketing -
VanessaDesigner -
VijenderSEO Analyst
Our Clients
Range From Startups to National Brands
AN OPEN DIALOGUE
Throughout the entire process, our communications with you will be a top priority. We prefer keeping our clients in the know. Search engine optimization and specifically media buying are usually unfamiliar areas for our clients, so we go to great lengths to ensure they are informed about our actions. This lets them bring up any questions or concerns and enables us to be more cognizant of their objectives and fears.
Beyond the actual act of purchasing ads, online media buying demands an appreciation for combining a budget with a specific advertising placement that yields the highest return on that investment. This is a somewhat touchy relationship, because there needs to be a balance between the advertised product or service, the medium of the advertisement, the quality of that medium, and how much time or space is wanted.
Whether you are interested in pursuing a Pay-Per-Click campaign or in buying different kinds of display advertisements, social advertisements or any of the other types of online ads out there, Coalition is ready to be your partner in fulfilling your goals.